JC Reyes en PXP dans son nouveau clip "RAPAPA"
Musique
3 min Mickaël

JC Reyes in PXP in his new clip "RAPAPA"

Spanish streetwear and rap on fire!
Spanish rap continues to make noise on the international scene, and JC Reyes is one of its leading figures. With his latest clip "RAPAPA," he once again establishes himself as an essential figure of Iberian urban culture. And guess what? He’s wearing Project X Paris. A move that confirms our rise in Spain and our direct connection with the new generation of rappers.

Who is JC Reyes?
If the name JC Reyes doesn’t ring a bell, you’ve missed a big chapter of Iberian rap. Originally from Seville, this artist has imposed his style with a fusion of rap, reggaeton, and trap influences. A striking flow, sharp punchlines, and a vibe that smells like the street: everything we love at PXP!

JC Reyes is an artist who speaks to the youth. His tracks evoke the reality of the barrio, dreams of greatness, and the urban lifestyle that comes with it. His success is no accident: with millions of streams and a loyal audience, he stands among the big names of Spanish rap like Morad and Omar Montes, the latter having already collaborated with us during an exclusive photo shoot.

Discover the Omar Montes x PXP collab

JC Reyes x PXP: a 100% streetwear combo in "RAPAPA"
When we talk about urban style, there are pieces that stand out. And in the clip "RAPAPA," JC Reyes sports a look that perfectly matches our DNA: a PXP outfit from our new Denim Dreams capsule, designed for the street and the stage. A mix of comfort and character, right in the streetwear trend that excites Spanish youth.

It’s no coincidence that PXP attracts more and more artists. Our brand speaks to those who live the street, music, and fashion without compromise. JC Reyes in PXP is more than a simple appearance in a clip, it’s a statement: French streetwear is making a strong entrance on the Spanish scene.

See the latest PXP for men


French streetwear conquering Spain
Spain vibrates to the rhythm of rap, reggaeton, and streetwear trends. What happens in the neighborhoods of Madrid, Barcelona, or Seville reflects a culture in full explosion. Artists like Morad, Omar Montes, and JC Reyes become icons of style as much as music.

Our collaboration with Omar Montes marked a turning point, and today, with JC Reyes, we continue to strengthen our presence in Spain. PXP establishes itself as a streetwear reference, not only in France but also beyond borders.

And this is just the beginning. Artists adopt our style, young people embrace our pieces, and Spanish urban culture welcomes us with open arms.

Explore our collaborations

JC Reyes x PXP: when the street speaks, we listen...
The clip "RAPAPA" is not just a hit, it’s also a showcase of tomorrow’s streetwear. With JC Reyes in full PXP, we prove one thing: our DNA is universal, our style crosses borders, and our influence grows every day.

Spain is ready for streetwear made by PXP. And you, what are you waiting for to join the movement?

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