Become a franchisee / affiliate
Become a franchisee / affiliate
Why become a PXP franchisee?
The only French streetwear brand active in both wholesale and retail
Collections renewed every month, ensuring a steady commercial pace
Continuous revenue growth across the entire network
Marketing rooted in culture, driven by music, sports, and trendsetters
Dedicated team, attentive to customers, franchisees, and the market
The benefits of the PXP model
No royalties to pay
No entry fees
Quick setup: concept replicable within a few weeks
Profitability above the sector average, with a tested and validated concept
The PXP Stores network
Project X Paris is today the reference for streetwear in France. The network includes more than 45 stores across the country. Development continues internationally with recent openings in Belgium and Spain, aiming for European and global expansion.
Do you want to join the movement?
The brand
Born on the streets, nourished by music, art, and boldness, Project X Paris reinterprets streetwear codes through a contemporary and ambitious vision. Each piece tells a story, each collection carries a message.
Four pillars guide the brand:
- Ambition
- Success
- Dream
- Strength
With over 1.4 million followers, 50 major collaborations, and 1,500 resellers, PXP has established itself as a central player in urban culture in France.
Le Cercle PXP
Le Cercle is the brand’s close community. Artists, athletes, influencers, and entrepreneurs who share the values of Project X Paris: creativity, ambition, authenticity. Kaaris, Kalash, Ninho, Kimpembe, Patrick Habirora, and Jason Derulo… All are part of those who have chosen to move forward with PXP.
This community contributes to building the brand by bringing ideas, projects, and connections.
The PXP Radar
Le Radar is the brand's internal media. It covers streetwear news, current trends, collaborations, events, and updates about members of Le cercle. A true showcase of the PXP movement, this blog brings the brand to life and supports store visibility through targeted content aligned with audience expectations.