La Rochelle is ready to pulse to the rhythm of the francophone scene. A legendary music festival, the Francofolies are the unmissable event where legends meet tomorrow’s talents. For this memorable 2025 edition, the Project X Paris team gives you all the keys to assert yourself through your style, from the Old Port to the grand Jean-Louis Foulquier stage. Follow the guide.

Essential info about the Francofolies of La Rochelle: laying the foundations
Before thinking about your outfit, check the vital information.
- Dates: mark your calendar, from Thursday, July 10 to Monday, July 14, 2025. Five days of music by the ocean.
- Location: in the heart of La Rochelle, with stages spread throughout the city, from Esplanade Saint-Jean d'Acre to the Grand Theatre.
Francofolies lineup: the must-sees of 2025
The musical lineup is a perfect blend of headliners and discoveries. Here’s who you absolutely must not miss.
- Legends and stars: names like Jean-Louis Aubert, Véronique Sanson, Julien Doré, Clara Luciani, IAM, Kyo, and -M- are already confirmed for concerts that promise to be iconic.
- The urban wave: the rap and R&B scene is proudly represented with headliners like Hamza, SDM, Oboy, Ronisia, and Saint Levant.
- Our PXP gems not to miss: keep an ear out for emerging talents like Bekar, Theodort, Yoa, and Arøne. Trust us, this new generation with decidedly urban sounds will mark the festival.

Special Francofolies style guide by Project X Paris
At the Francos, style is relaxed but assertive. It’s time to bring out your best summer and streetwear pieces. Here are our picks for a look approved by PXP, from the first notes to the break of dawn.
The look to give it your all in front of the stage
Comfort is essential, but style is king. Here’s the perfect combo to chain concerts without compromise.
The base: The oversized t-shirt. Breathability, freedom of movement, and maximum style. A graphic PXP t-shirt guarantees a look that speaks for you.
Shop men's t-shirts
Shop women's t-shirts
The essential: cargo shorts. The festivalgoer’s best ally by the sea. With multiple pockets, you keep your essentials safe on you. Whether canvas, denim, or technical fabric, we have what you need.
Discover men's shorts
Discover women's shorts
The look to chill between concerts
For late nights, when the sea breeze rises, or simply to be the most stylish on the port, the tracksuit set is your best asset.
The PXP set: hoodie, sweatshirt, joggers... The full tracksuit signs a strong and assertive look. It’s the ultimate comfort touch to last until the end of the night.
See men's sets
See women's sets
Accessories that make the difference
Details elevate an outfit. Don’t neglect them.
The pouch or the belt bag: non-negotiable. It’s the essential accessory to keep your phone, keys, and card safe without cluttering your pockets.
The bucket hat or cap: indispensable under the July sun in La Rochelle. Protect yourself with style.
All accessories

Our survival tips for the Francofolies festival
A music festival requires preparation. Trust the regulars.
1/ Download the "Francofolies" app: It’s your bible for the weekend. Set times, site map, notifications in case of changes... Essential.
2/ Prepare your legs: The site is vast. You’ll walk kilometers. Choose your most comfortable sneakers.
3/ The meeting point: The network is often saturated. Set a fixed and easy-to-find rendezvous point with your friends (e.g., "in front of the Ferris wheel," "at the foot of the Chain Tower").
4/ Stay hydrated! We can’t say it enough. Drink water regularly.
5/ External battery: Between photos, videos, and the festival app, your phone won’t last. The external battery is your best friend.
There you go, you now have all the keys to make Francofolies 2025 an unforgettable experience. An insane lineup, pro tips, and a look signed by Project X Paris: now all that’s left is to count the days.