TAR1Q joins the PXP Circle
When afrobeats meets streetwear
When afrobeat intersects with urban fashion, something powerful happens. TAR1Q embodies this generation of artists who dare to break the rules, create their own landmarks, and inspire through their authenticity.
At PXP, we share the same vision: a world where urban culture, music, and fashion intertwine. By joining Le Cercle PXP, TAR1Q becomes more than an ambassador — he becomes a voice, a face, and an energy that resonates with our time.
Why TAR1Q?
Because he embodies raw determination and talent.
Because he creates without compromise, with a thirst to always go further.
Because his music, just like our style, celebrates diversity and freedom of expression.
His universe is a fusion of rhythms, cultures, and influences.
With TAR1Q, Le Cercle PXP opens further to the afro and international scene, while staying true to its streetwear roots.
TAR1Q x PXP: Two worlds, one message
To symbolize this meeting, we imagined a shooting between Paris and Lagos, two cities that alone express the spirit of the project: the fusion of elegance, energy, and authenticity.
In this campaign, TAR1Q highlights two strong PXP capsules: the Capsule Essentials, embodying the purity and simplicity of urban style — a bright white, clean lines, a street vibe — and the Capsule Kalash × PXP, a bold collection marked by bandana and floral patterns that breathe freedom and attitude.
Between a white zipped hoodie, symbol of streetwear comfort, and a Kalash × PXP bandana patterned overshirt, TAR1Q imposes a style that reflects him: both minimalist and full of character.
His look is a proud nod to Kalash, an iconic member of Le Cercle, and to the natural connection between music, culture, and fashion.
Two artists, two worlds, one vision: respect for culture and passion for style.
Le Cercle PXP: a community of free spirits
Le Cercle PXP brings together those who inspire, dare, and change the rules.
Artists, athletes, and creators united by the same desire: to shake things up.
With TAR1Q, we continue to expand this family, between Paris and Lagos, between the streets and the stage, between music and fashion.