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Unisex clothing, the trend that can't be ignored
While streetwear has long been designed by and for men, women have also joined the movement. But today, sartorial barriers have fallen, and a new trend is overturning fashion genders: unisex clothing. Here's a closer look at a phenomenon that's now firmly established.
If you go back to the streetwear of 20 or 30 years ago, you can see just how far we've come since then. Whereas the 'discipline' was governed by a lot of fairly strict codes, the new generations have been busy breaking them down one by one. Wearing jeans or sweatpants with a slim fit, for example, no longer makes fashion enthusiasts jump. Gradually, sapeurs are breaking away from the diktats of the big brands and moving towards a more total freedom of dress. So much so, in fact, that today's fashion scene is all about "mixing genders", with unisex clothing that's just as much for girls as for boys. Almost inconceivable 25 years ago, this phenomenon has now become unavoidable.
Unisex: a real, lasting trend or a passing fad?
The unisex trend is therefore everywhere, from small brands to major designers, including of course your faithful servants at Project X Paris. While we've been able to observe the phenomenon in concrete terms for some years now, a quick flashback may take us back to the first attempts by those who tried to break down gender barriers in fashion. We might recall Twiggy, a model of the 60s and 70s with a look that was sometimes quite androgynous, or Coco Chanel and her garçonne haircut, of course. We also recall how Yves Saint Laurent designed the first women's "tuxedos", a garment previously reserved for men.
But for the moment, we're only talking about haute couture. These brands have not democratized the unisex trend, but rather confiscated it for the benefit of a certain elite capable of affording luxury pieces. It's really thanks to streetwear that unisex has become so widespread, in just a few years. Influencers and rappers such as Kid Cudi, Young Thug and others have also broken codes of their own. Streetwear brands like Project X Paris were quick to jump on the bandwagon, spreading the virus far and wide. We can't predict the future, but there's a good chance that this trend will endure over time, since it's now won over almost everyone, and offers some fun prospects, such as allowing a couple to dress alike, with the same green unisex set for example.
Choosing your unisex clothing
But with the profusion of unisex garments on offer over the past 3 or 4 years, it's hard to choose between all the possibilities. That's why Project X Paris has decided to give you a little guidance, starting at the beginning: the cut of the garment. This aspect is extremely important, as it defines the overall look of the garment when worn. The key is to have no taboos when it comes to choosing a cut. You don't have to wear a wide or oversized cut if you're a guy, or a slim fit if you're a girl. To simplify sizing, PXP has directly chosen to offer a unique cut that's perfect for everyone. You can see it clearly on our models when they wear, for example white unisex set with tracksuit and hoodie the garment adapts to both morphologies.
Now that we've got the cut out of the way, we can move straight on to color. Here again, the same watchwords apply: don't limit yourself, don't hesitate to break away from classic codes, don't restrict your imagination. The whole point of unisex is to say that a color is no longer reserved for a particular gender (pink for girls and blue for boys, to caricature). With this type of clothing, anything goes, especially the most extravagant. Like walking around as a couple, with the same unisex black butterfly-print sweatshirt and matching jogging bottoms.
For those who still have doubts when it comes to choosing their unisex outfit, even some of the most streetwise rappers have finally embraced the trend. For example Bosh, who proudly wears his black hoodie with embroidered PXP logo, or even UZI. For those who find these pieces a little too sober, we're going to regale you with our third point: patterns on unisex clothing. Here again, there's only one watchword: no limits. We saw it on the butterfly joggers above, but it's even more obvious on Brush sets carried by Naps for example . The Marseillais is very comfortable, despite the fact that this is one of the most daring pieces in the collection. We can see it again on Soso Maness, who wears tie and dye very well for his unisex ensemble. The Marseilles troublemaker didn't hesitate before choosing his pieces from the Project X Paris collection. With all this in mind, you're all set to be at the cutting edge of urban fashion in 2021.
Project X Paris, at the cutting edge of streetwear.
Founded in 2015, the Project X Paris brand has made its mark in the world of urban fashion. With 30 stores and many more official retailers, the brand is now a benchmark in its field. It intends to stay at the top of the streetwear trend by continuing to collaborate with the best artists of the moment, while offering the most avant-garde garments.
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